Dean’s Distinguished Lecture Series
(Friday, October 12, 2007, @ Alice Statler Auditorium)

– Real-Estate Development needs: great marketing, location, PR, endorsement from 3rd praty, how to set your property apart (differentiation)

– Choosing the right brand: Carribean Property (Ritz vs. Four Seasons)

– Owners have to be more proactive & detect operational flaws

– Hotel-residential-retail

– Don’t let yourself trapped in the “box”

– You have to define who you are

– Financial skills + human psycology

– Family should be the first on your priority list

—

Principal and Senior Vice President

Flag Luxury Properties LLC

(www.hotelschool.cornell.edu)

Flag Luxury Properties, LLC, is a real estate development firm with high-end projects in world class locations, including New York, Florida, Nevada, and Anguilla. Ms. Kanavos, a Board member for New Yorkers for Children, also serves as the Chairman of the Friends Committee for the organization.

Prior to joining Flag Luxury Properties, LLC, Ms. Kanavos was a real estate financial analyst and developer. In addition to her charitable efforts on behalf of New Yorkers for Children, Ms. Kanavos is actively involved as a Board Member for Save Venice, Inc, an Associates Committee Member for Memorial Sloan Kettering, and a Member of Friends of Baby Buggy.

Ms. Kanavos earned a BS from the Cornell School of Hotel Administration and a MS from New York University in real estate development and finance. She was also the recipient of the prestigious Merit of Excellence Award in Philanthropy from Cornell University and was named Humanitarian of the Year at the Mary Haven Center of Hope. Ms. Kanavos was invited to participate in the 45th edition of the Dean’s Distinguished Lecture Series at the School of Hotel Administration. Ms. Kanavos resides in Manhattan with her husband and three children.

– purposeful action

(Dr. Peter Chung, CEO of Eminata Group)

– mission / big dream –> change lives through education (60%), service (35%) and care (5%)

– build good human relationship, help, and learn from others

– do best with the limited time/talents you have

– match talents, passion, contribution, and make living

– spiritual, physical, emotional/social lead to happiness

– think like Korean – if you can’t change the fact, don’t worry about it.

(Mr. Dennis Chan – SUCCESS)

– found in 1972 to help immigrantas to get ready for Canadian society

– LEADER – dedicated his life to the cause, convinced the others to do the same

– never too late to take leadership

– soft power 0 encouragement

– know that they are valued, cared, and listened

– motivate and lead people

– true garnering of leadership comes possible when the power is absent

– BE respectful, help other people and patient

– SMARTS –> ineffective, if perceived self-centered player

– tough decisions – need to help others to adopt and understand why

– bring about success on others, increase the number of points that everyone can score

– help people to perform even better

– power of being visible is amazing – GET INVOLVED
– mistakes – THINK what would you do differently

– never loose your COOL and support others,

– do PHYSICAL EXERCISE

– share with people (have people who can bluntly criticize you) & welcome their comments

– reputation based on integrity is VALUABLE but achieved in long-term and easily tarnished

Teach For America, Private Interview

@ Cornell University, 2010 Spring

– partnerships with schools

– companies referrals

– closing the education equality and ahcievement gaps

– equal opportunity ( 14 M Low income

– fix education

– 500 – 600 Billion Gap

– Short Term – investment + focus ( realize this potential ) / gold medal

– training – 5 weeks (basics) – 3 students teach summer school

– learn by doing / observing

– Long Term – 2 years certificaiton of teaching / so to have TFA would not exist in future

—————-

http://www.teachforamerica.org/admissions/who-were-looking-for/

– Only hotel cahin on top 10 (Canada’s newsweek)

– brand promise

– authentically local ( F&B) –> turning moments into memories for the guest

– promise – unrivaled practice ( wow factor)

– engaging service

– keeping the dream alive

– values ( repsect, integrity, teamwork, emplowerment)

– employees are excited to come

– green team ( recycling compost

– ex) Lack louise -> candle light / campfire/ green

– career path – internship SWEP ( student Work experience Program  – 12-18mo

– LDP (Leadership Develiopment Program) / Career Position for graduates

– GM (10 years) / succession planning

– our peopl / culture

– it takes TALENT to know TALENT

– wish ( eaehc property + company)

– LDP – 12-18 / 6 areas

– on broard – IDP – indivudlized development plan

LDP

– mobility ( confidence / maturity) love what you are doing

– destination?

– interview

– dream job – what would they look like

– top 3 location prferences

– leadership development program @ fairmont.com

Swisshotel – Raffles – Fairmont

Smith Travel Research (US Lodging Industry)

– 1996, lack of brand loyalty + segmented

– changing social values

– anxious consumers

– demography

– 50% invest in stock market

– 66% uncertain wolrd

– online solution?

– trend (internet – stablized

– check best price –> meta search

– price = transparent

– grwoing suspicions

– bloggers are not journalists

– conversational marketing

– aging (how do you target the people who are not familiar with techology?)

– occupancy + ADR (demand

– currency (bargain) + room rate

– revenue management discipline

– demand grwoth

– room rate (supply and demand)

11/26/2010 @ JJ Bean Coffee House, Vancouver, Canada

Senator Martin has long been my true inspiration and a role model.

It was definitely one of the biggest moments of my life that I will cherish dearly.

Some of my noted learning are the following:

“True leaders need to take the initiatives to raise and support other young leaders to follow their paths”
“Finishing strong to its completeness, reflects one’s leadership strengths and gracefulness”

“Skills involved as an educator plays a large role in helping others”

한인 최초, 캐나다 연방 연아 마틴 상임의원님과 만남.

소위 한인 1세대 이민층의 자녀로, 그리고 캐나다 시민,

나아가 대한민국 이민사회를 대표하는

캐나다 정치인물로 의원님의 행적은 파워풀 하지만

자연스럽게 묻어나오는 뭔가 소박한 모습 그리고

한국의 예를 갖추신 분 이었다.

바쁜신 일정중에도, 같은 동포이자 그리고 자신의 멘티라고 하는 학생을 위해

시간을 내어주신게 너무 감사했고, 또 캐나다와 한국의 미래를 걱정하는

그리고 밝은 미래를 바라는 진정성이 묻어나는 말씀을 선사해주셨다.

“잔소리 같지만 ..,” 괜히 미안해 하시면서 그 단어를 꼬집어, 한국어로 말씀하시는게

옆에 있는 보좌관님은 이해 못할지 모른, 한국의 따스한 정서 같이 느껴졌다.

중간중간에 딸의 전화를 받으면서 한숨을 내쉬는 모습은

영락없는 한국엄마셨지만, 일에 관련되서 말씀을 하시는 한 시간동안에는

맡으신일에 최선을 다하시는 프로페셔널 모습 그 자체였다.

다음번 만남을 기대하면서,

많은 배움을 얻고 커피샾을 나왔다.

———————————

Her Bio & Websites:

http://yonahmartin.sencanada.ca/

http://en.wikipedia.org/wiki/Yonah_Martin

Yonah Martin (born April 11, 1965) is a Conservative Senator from British Columbia.
She was appointed by Prime Minister Stephen Harper, and is the first Canadian of Korean descent to serve in the Senate of Canada.

A professional educator for over twenty-one years, Yonah Martin graduated from the
University of British Columbia in 1987 and taught English and Drama at W.J. Mouat Secondary School in Abbotsford, BC
from 1987-2001. She earned a Master of Education degree in Curriculum and Instruction in 1996.
After leaving Abbotsford in 2001, she went on to teach at Burnaby South Secondary School (2001);
Moody (2001-2004), Scott Creek (2004-2005) and Banting Middle Schools (2005-2008) until her Senate appointment, effective January 2, 2009.

Born in Seoul, Korea, Yonah Martin immigrated to Canada with her family in 1972, settling in Vancouver.
With deep roots in both Korean and Canadian heritage, she became a community activist with a desire
to bridge cultural gaps that create silos; and in her pursuit to “bridge communities”,
she co-founded a non-profit organization, the Corean Canadian Coactive (C3) Society in 2003.
Yonah Martin currently serves on several boards and committees.
She has served on the Multicultural Advisory Council of BC since 2006; and is a honourary board member
of the SAGE Foundation whose mission is to build a better community through the recognition of excellence
in Community Service, Leadership or Multiculturalism. She is a proud alumnae and honorary patron of the
St. Patrick Regional Secondary School Concert and Chamber Choirs; and continues to lead the
children’s worship service at the Korean United Church on Sundays, something she has done for decades
.

In addition to being a community activist and strong advocate of arts and culture,
Yonah Martin is equally passionate about mentoring youth and young adults.
She is a mentor of the Executive Mentorship Program of UBC’s Sauder School of Business and Equal Voice;
and has mentored young leaders to pursue their goals and launch their own initiatives.

In recognition of her community service in the Tri-Cities area, Yonah Martin was awarded the
2004 Spirit of Community Award for Cultural Harmony. Additionally, she was awarded the
Order of Civil Merit Moran Medal on October 9th, 2009 by the Republic of Korea for her leadership and
outstanding work in national development towards the enhancement of the rights of overseas Koreans.

She has been married to Doug Martin since 1990 and they are proud parents of their daughter, Kiana Mi-Sun.

 

The Center for Hospitality Research’s Roundtable 2010

@ Cornell University’s School of Hotel Administration

Val Bauduin, Deloitte & Touche

Joel Eisemann, Marriott International

Kurt Ekert, Travelport

Jayne Griswold, Forbes Travel Guide

Kevin Jacobs, Hilton Worldwide

Kelly McGuire, SAS

Hari Nair, Expedia

Paul Peddrick, TIG Global

Michele Sarkisian, Maritz

– Hitlon has 4 businesses – RE, Operation, Branding (Franchise), Time-Share

– lack of synergies within Hilton + Hilton international led to integration

– Hyatt: Recomposition – public, time share

– today’s integrity base kowledge on wealth

– consulting diver – better enhance the guest experience ( international) taking it global

– expedia – how to get people get excited about travel

– Ethods – space experience – facets – heatlhcase + wellness

– what do i not focus on ( not want)

– leave the ego @ the door -> bottom up

– volumn recovery – operation

– JANU – greek methology

– impactful and find something where you can distinguish yourself and learn from it

– customer is trearted (employees)

– indespensible

– recovery is quick = 53,000 jobs every year

– personal relationship

Micros- makreitng ( distribution – revenue mangement

– CRM + online marketing – social media

– strategy is only good as execution

– commodization with marketing (fragmentation) – barnd manager’s difficulties

– relevant?

– AIG ( travel cpromotion act) – destination marketing – cost control to growth

– riffle – 3.2 sec (expedia)

– multi-displecenary

– brand, operational, importance of

– key differentiator to avoid commodization is human resource differentiation?

– humility

-design your own job

– information interview

– never eat lunch alone – (BOOK TO READ)

– chartiies / volunteer work is importnat

– don’t take jobs when you think yourself i am too good for this/ take a risk

– be curious, understsand and explore different parts of personal apssions

personal brands and design

Company & Recruiting Presentation

@ Cornell University

– company location: Racine, Wisconsin

– sustainability

– consumer packaged goods (CPG) / (competitior: P&G)

– manufacturing + service (products vs. brands)

– family business: unique organizatinal sturcture, very clear and set

– advantage: very structured program (separate training @ vendors – Walmart)

BRANDING?

– promise of a product (We Try Harder – Avis)

– face – Steve Jobs (part of message, promise)

– association  – corona

– Harley & Davidson (value, idea, personality

– status quo

– brand = benefit / costs

– value / brand equity = perceived benefits – reduced prices

– consumer insights

– end-users data – mass manufacturing

– individual consumer data

– budget allocation

– data-driven (fact)

@New York University

– persistance – do everything to find a mentor

– reality (economic recession)  – succesfful management, foundation, always buying product, sales calls, 3-5 years of business, tatlk to the right people

– NYC will likely be the 1st recovery

– live experience ( know your job, what you want to do (product), fundamentals, mentors)

– revenume magement ( demand)

– creative way to sel

– canabolize within group

– getting more space

– should do (life time customers ( rooler dive) imperssonal * relationship beoynd the business

– housekeeping

– economic climate

– marketable?

– how could i do with what i knew

– grwo pipeline- domestic servie – clustering – 65% fuill service ( globally) – > Asia Pacific is still growing

– traning program

– kind of level of servie

– PRICING: sales – rate ( the last thing that you ever want to surrender) : sell the added value, differentiatte yourself

– promtions,

– sell the epxperience to set you apart

– skill set – communication skills

– business trend wil lchange

– before – inflated price / metting ( face to face)

– grene movement ( cautions) – bed time concierge

– value ( no blackout dates) – value add to cusotmers

– contingency – seemless

– openeed up restriction – resorts to shorter stay

– use sister hotels

– PR – tactical ( deals not just feel + look) storeis that you want to be in not

– totala different consumers

– visionary

– now is the opportunity (consumer perspective0

– NYC go (putting customers in chgarge)

– economic crisis

– large corporate group (good times)

– operational aspect of sale ( planning)

– PR – news

– Marriott’s affordability ( relic on other means)

– hiring freeze ( conservative)

– revenue generating program ( profit, market share ( royal customers, training, leadership), social media conference ( facebook, etc))

– be innovative

– marketing strategy

– brand campaign – drive

– interactive marketing – 60-> 10sites ( search, driving revenue, guest recognition

– build relationship

– customers reaction

– seemless quality, perception against betterment of the company

– web 2.0 users particpate – difficult trends more divers people

– innovation limits?

– PR – customer relationship

– right fit

– gain experience, learn, show what you can do

– passion, be yourself, invest in yourself

– something to put a foot in the door

– skillset, building the right me) – perceptual marketing

– dress for success

– better marketing strategy for sutdents

– don’t be ” i will do anything” – my focus will it strengthen my work?, potential? practice an interview, list

– art of risk taking

– perception of intervieers

– rppofread – formal  & spellcheck

Lecture on “The Truth About You”

Cornell University – 2008

– take a 360 degree survey for depressive realism

– “build on your strength, and manage around your weakness (instead of working hard to overcome it)”

– positive psychology (Harvard)

– strengths-based & fear components

– how do you know your strengths?

– boast (common answer) –> e.g.: I like people ***too vague

– verb? – drill down the specifics –> e.g.: I feel strong when I interview a person who excels at his job to explore why he excels ***clear!

– new definition of STRENGTH: SIGN – strength is an activity that makes you feel strong!

S: SUCCESS – effective (when you do it, you feel effective)

I: INSTINCT – look forward (before you do it, you actively look forward to it)

G: GROWTH – inquisitive + focused (while doing it, you feel inquisitive about it)

N: NEEDS – fulfilled (after you have done it, you feel fulfilled)

– Areas of opportunities or improvements

– manage WEAKNESS: STOP

S: Stop doing this activity

T: Team up with others who are strengthened by this activity

O: Offer up a strength and steer your job towards it

P: Perceive your weakness from a different perspective (strength?)

—–

Marcus Buckingham has dedicated his career to helping individuals discover and capitalize on their personal strengths. Hailed as a visionary by corporations such as Toyota, Coca-Cola, Master Foods, Wells Fargo, Microsoft, and Disney, he has helped to usher in the “strengths revolution,” persuasively arguing that people are dramatically more effective, fulfilled and successful when they are able to focus on the best of themselves.

In his nearly two decades as a Senior Researcher at Gallup Organization, Buckingham studied the world’s best managers and organizations to investigate what drives great performance. His research laid the foundation for a string of New York Times best-selling books that use empirical data to challenge preconceptions about achievement. First, Break All the Rules (co-authored with Curt Coffman) kicked things off in 1999, followed by Now, Discover Your Strengths (co-authored with Donald Clifton, 2001), The One Thing You Need to Know (2005), Go Put Your Strengths to Work (2007) and The Truth About You (2008).

Buckingham’s latest book, Find Your Strongest Life: What the Happiest and Most Successful Women Do Differently, was inspired by the overwhelming response to his appearance on “The Oprah Winfrey Show”—100,000 unique contributors posted messages online after the show and 1.7 million people downloaded his three-hour workshop video. The book tackles head-on the numerous studies revealing a drastic decline in female happiness over the last 40 years, and offers strategies for reversing this disturbing trend.

In addition to “The Oprah Winfrey Show,” Marcus Buckingham has been featured on “Larry King Live,” “The Today Show,” “Good Morning America,” and “The View.” He has been profiled in The New York Times, The Wall Street Journal, USA Today, Fortune, Fast Company, and Harvard Business Review.

Buckingham founded TMBC in 2007 to create strengths-based management training solutions for organizations worldwide, and he spreads the strengths message in keynote addresses to over 250,000 people around the globe each year.

A member of the Secretary of State’s Advisory Committee on Leadership and Management, Marcus Buckingham graduated from Cambridge University with a Master’s Degree in Social and Political Science. He lives in Los Angeles with his wife Jane and children Jackson and Lilia.

(http://www.tmbc.com/mb/biography)

—-